The Client

Surrey Hospital Foundation is the largest non-government funder of healthcare for families in Surrey and surrounding Fraser Valley communities. They support the major health facilities in the region, Surrey Memorial Hospital (SMH) and Jim Pattison Outpatient Care and Surgery Centre (JPOCSC), as well as numerous specialized programs for newborns, children, adults and seniors.

The Scope

Rebranding project to position the Foundation in the public eye. A pivotal brand book and a revised logo informed the look and feel of their new website and all brand touch points.

The “To Surrey with Love” project started as one event and snowballed into an umbrella campaign that celebrated the hospital as the heart of the thriving city.

Design for web + print production:

  • custom website design
  • revised logo
  • brand book
  • brand alignment for all collateral
  • signage
  • advertising templates
  • pop-up banner and 10 foot display
  • invitations
  • poster


Visit the website

This project was a Brand Collective Collaboration.
Website development by Mintstone.


At Whitespace Design we approach every project with communication, culture and commerce in mind. Effective design is a balance of these essentials backed up by knowledge and experience of design principles. We look forward to chatting with you about how to make you look bigger, better and faster!