SWITCH BC
The Client
SWITCH BC (Safety, Wellbeing, Innovation, Training, and Collaboration in Healthcare) brings together representatives of employers, unions and physicians who are joined by the Ministry of Health and Worksafe BC to support one system of safety and well-being for health care teams across BC.
The Scope
The organization was called “BC Health Care Occupational Health and Safety Society”. The first task was to find a more suitable name that was memorable and encompassed the organizations goals and vision. We then developed brand visuals to represent them so that they could go out and announce their existence and obtain grant money to finance their work. The custom website will showcase their work and integrate with several other software platforms for user engagement, mapping and programs.
Design Requirements:
- Brand Strategy
- Brand Naming
- Brand Identity
- Graphic design for brand collateral
- Logo Design
- Custom Website Design
This was a Straydog Branding project.
